Features of Scent Samples
Scent samples let customers check a product’s scent, helping to boost purchase intent.
The fragrance beads use Viscopearl, developed by Rengo, which releases fragrance slowly and therefore supports longer in-store use.
Effects of Scent Samples
- Scent samples help expand the brand image by creating engaging sensory experiences. With push-type designs, they can encourage spontaneous product trials.
- Fragrance experiences serve as a trigger for creating memorable brand touchpoints.
- By encouraging customers to compare multiple fragrances and select their preferred one, these samples also help deepen product understanding.
