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  • January 27, 2025

    Rengo Wins 10 Awards at the JPM In-Store Marketing Show & Awards 2024

    Rengo Co., Ltd. announces that it has won 10 awards in 10 categories at the JPM In-Store Marketing Show & Awards 2024, hosted by Japan Promotional Marketing Institute Inc. (JPM).
    Rengo will continue to contribute to its customers' product development, sales promotion, and company image enhancement through its creative designs and proposals.

    Judge's Special Award / Food Category: Gold Award

    ・Lindor WOW Retail Fixture

    This is a special display for Lindt Lindor, a premium Swiss chocolate brand.
    A wooden display made overseas has been reproduced in paper. By using paper, the assembly was simplified, significantly reducing work time. The large product replica on the top has an overwhelming presence, drawing people’s eyes in the store.

    Mitsubishi Shokuhin Co., Ltd.

    Lindor WOW Retail Fixture

    Pharmaceuticals/Medical Goods Category: Gold Award

    ・Alli End-Aisle Display

    This is an end-aisle display for the visceral fat reduction drug Alli when it was launched in April 2024.
    To maximize the impact of it being "first in Japan," the top board was designed to protrude forward. The central shape, which appears to float in midair, expresses the innovative quality and emphasizes the launch of the product.

    Taisho Pharmaceutical Co., Ltd.

    Alli End-Aisle Display

    Pharmaceuticals/Medical Goods Category: Silver Award

    ・Scalp D Medical Minoxi 5 Premium Floor Display

    This is a floor display that represents "hair growth power" with a three-dimensional triangular motif.
    The vigor of hair growth is expressed with a sense of unity in visuals and shape. The color scheme of black and gold creates a premium feel.

    ANGFA Co., Ltd.

    Scalp D Medical Minoxi 5 Premium Floor Display

    Stationery / Fashion Accessories / Glasses / Watches Category: Silver Prize

    ・Craft Boss & Campus Notebook for Business Series Collaboration Display Set

    This is a collaborative display between Craft Boss and Campus Notebook for Business.
    Both brands, supporting working people, have a smart and unpretentious worldview, which is expressed by solid corrugated board. The aim is to create an eye-catching appearance like interior furniture on the sales floor.

    KOKUYO Co.,Ltd.

    Craft Boss & Campus Notebook for Business Series Collaboration Display Set

    Hangers A Category: Gold Award

    ・Kyunto-Koi-Ichigo Paper Hanger Display

    This is a hanging display with an eye-catching design that can be installed in an empty space at a store.
    The design incorporates large, juicy strawberries, aiming for an impact that can be conveyed even from a distance. The plastic hooks are replaced with paper hooks to reduce the amount of plastic used. Also, it is tri-foldable structure for efficient transportation.

    Bourbon Corporation

    Kyunto-Koi-Ichigo Paper Hanger Display

    Hangers B Category: Gold Award

    ・Bottle Ramune Vending Machine Side Net Display

    This is a playful hanging display that resembles a vending machine in which a bottle of Ramune Soda Candy will come out at the push of a button.
    With an interesting design that tempts people to push the button with positive emotion, the device encourages actions that lead to purchases, providing customer experience value that can only be achieved at the store.

    Morinaga&Co., Ltd.

    Bottle Ramune Vending Machine Side Net Display

    Hangers B Category: Silver Award

    ・Promotion Tool for Chinese Medicine Therapy -Outer Carton Convertible to Side Net Display-

    This is a display for the Kampo Therapy series of Chinese herbal medicines, which can be selected according to body constitution, symptoms, and concerns.
    The POP display can be replaced in line with the type of Chinese herbal medicine to be displayed, offering versatility. The structure also serves as an outer box so that no materials are wasted during installation. It can be folded up compactly for transportation, reducing shipping costs.

    Kracie, Ltd.

    Promotion Tool for Chinese Medicine Therapy

    Show Cards / Stickers Category: Silver Award

    ・Attack Zero Perfect Stick Shelf Divider POP

    This is a protruding shelf talker exhibiting the actual product in order to convey the distinctive shape of the product at a glance.
    The actual product is displayed on the protruding front part, making it easier to understand the content and more appealing.

    Kao Corporation

    Attack Zero Perfect Stick Shelf Divider POP

    Large Kits Category: Silver Award / Audience's Award

    ・Alfort Mini Chocolate Large Sailing Ship Display

    This is a large display that reproduces the product's sailboat motif and is used for in-store sales promotion to commemorate the 20th anniversary of the product's launch.
    While faithfully embodying the image of a sailboat, it achieves a structure that ensures simple assembly and safety. The display contributed to creating a sales floor that produces an overwhelming impact and worldview befitting an anniversary event.

    Bourbon Corporation

    Alfort Mini Chocolate Large Sailing Ship Display

    Spectacular Technique Category: Gold Award

    ・Transformational Promotional Display that Can be Utilized in Case of Disaster

    This is a disaster response promotional tool. Normally, it can be used as a product display stand and in case of an emergency, it serve as a chair.
    As a part of local community initiatives, it contributes to raising awareness of disaster prevention among people and supporting safety and comfort during emergencies.

    Kao Customer Marketing Co., Ltd.

    Transformational Promotional Display that Can be Utilized in Case of Disaster
    JPM In-Store Marketing Show & Awards


    The JPM In-Store Marketing Show &Awards is the largest POP tool contest in Japan. The award recognizes outstanding POP advertisements and in-store displays based on the following criteria: originality of concept, quality of design and processing technology, appropriateness of material selection and manufacturing costs, consideration for distribution and use, and marketing effectiveness. The JPM POP Creative Awards was renamed the JPM In-Store Marketing Show & Awards, which widens the content from promotion to in-store, and furthermore encompasses the industry from the sales promotional market to the in-store sales market.